1. Introduction
Aria ("we," "our," or "us") is an AI-powered advertising platform designed for local service merchants in Southeast Asia. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform.
2. Information We Collect
2.1 Account Information
- Email address and password
- Business name and contact information
- Business category and service region (Singapore, Malaysia, Indonesia, Thailand)
- Business description and target audience preferences
2.2 OAuth & Third-Party Platform Data
- Meta (Facebook/Instagram) advertising account access tokens
- TikTok advertising account access tokens
- Ad campaign performance metrics and analytics data
- WhatsApp Business API integration data
2.3 Usage Data
- Platform interaction logs and feature usage patterns
- AI agent action logs and optimization decisions
- Campaign creation and management activities
3. How We Use Your Information
- To provide and maintain our AI-powered advertising services
- To generate advertising strategies and recommendations using AI agents
- To create and manage advertising campaigns on Meta and TikTok platforms
- To monitor campaign performance and trigger automated optimization rules
- To send weekly reports and performance insights
- To improve our AI models and service quality
- To communicate with you about service updates and support
4. Data Sharing & Disclosure
We may share your information with:
- Meta Platforms: To manage your Facebook/Instagram advertising campaigns
- TikTok: To manage your TikTok advertising campaigns
- AI Service Providers: To process requests through LLM providers (data is processed according to their privacy policies)
- Analytics Partners: To help us understand platform usage
- Legal Requirements: When required by law or to protect our rights
5. Data Security
We implement industry-standard security measures including:
- Encrypted data transmission (HTTPS/TLS)
- Secure OAuth 2.0 token management
- Regular security audits and vulnerability assessments
- Access control and authentication mechanisms (JWT)
6. Data Retention
We retain your data for as long as your account is active or as needed to provide services. Campaign performance data is retained for analytics purposes. You may request deletion of your data by contacting us or disconnecting your OAuth authorizations.
7. Your Rights
You have the right to:
- Access and export your data
- Update or correct your information
- Disconnect third-party platform authorizations
- Request deletion of your account and associated data
- Opt-out of marketing communications
8. Cookies & Tracking
We use essential cookies for authentication and session management. Analytics cookies help us understand how you use our platform to improve our services.
9. International Data Transfers
Your data may be processed in servers located in various countries. We ensure appropriate safeguards are in place for international data transfers in compliance with applicable laws.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes through our platform or via email.
11. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us at:
Email: [email protected]
Platform: Aria Advertising Platform